Gregory DeShields, an influential figure in the tourism industry, has made significant contributions throughout his career. Born and raised in Philadelphia, DeShields developed an early interest in travel and hospitality, leading him to pursue a Tourism and Hospitality Management degree from Temple University. His passion for the industry was evident as he quickly rose through the ranks in various hospitality roles.
Pioneering Diversity and Inclusion
One of DeShields' most notable contributions to the tourism industry is his unwavering commitment to diversity and inclusion. As the Executive Director of PHL Diversity, a Philadelphia Convention and Visitors Bureau division, he has been instrumental in promoting Philadelphia as a diverse and inclusive destination. Under his leadership, PHL Diversity has received numerous accolades for its efforts to attract multicultural visitors and conventions to the city.
DeShields' work in this area has earned him several prestigious awards. In 2018, he was honored with the Hospitality Sales and Marketing Association International (HSMAI) Adrian Award for Diversity and Inclusion, recognizing his efforts to create a welcoming environment for all travelers. His initiatives have set a benchmark for other cities aiming to enhance their appeal to diverse populations.
Leadership in Education and Training
Gregory DeShields has also made a significant impact in the field of tourism education and training. As an adjunct professor at Temple University, he has shared his extensive knowledge and experience with the next generation of tourism professionals. His commitment to education extends beyond the classroom, as he regularly participates in industry conferences and workshops, sharing insights and best practices.
In 2020, in recognition of his contributions to education, DeShields received the Lifetime Achievement Award from the Philadelphia Chapter of the American Society of Travel Advisors (ASTA). This award highlights his dedication to nurturing talent and fostering professional growth within the tourism industry.
Advocacy for Sustainable Tourism
Sustainability is another area where Gregory DeShields has made a lasting impact. He has been a vocal advocate for sustainable tourism practices, emphasizing the importance of preserving cultural and natural resources while promoting economic growth. His efforts have helped shape policies and initiatives to create a more sustainable tourism industry.
In 2021, the Global Sustainable Tourism Council (GSTC) awarded DeShields the Sustainable Tourism Leadership Award. This award recognized his leadership in promoting sustainable tourism practices and advancing the industry's sustainability agenda. His work has inspired many tourism professionals to prioritize sustainability in their operations and decision-making processes.
Championing Industry Collaboration
Throughout his career, Gregory DeShields has emphasized the importance of collaboration within the tourism industry. He has worked tirelessly to build strong partnerships between various stakeholders, including government agencies, private businesses, and community organizations. His ability to bring diverse groups together to achieve common goals has been a key factor in his success.
In 2019, the U.S. Travel Association honored DeShields with the Tourism Collaborative Leadership Award. This award celebrated his efforts to foster collaboration and drive collective action within the tourism sector. His leadership has been instrumental in creating a more unified and resilient industry.
Recognitions and Honors
Gregory DeShields' contributions to the tourism industry have been widely recognized through numerous awards and honors. In addition to the accolades mentioned earlier, he has received several other prestigious recognitions, including the Philadelphia Business Journal's Diversity & Inclusion Award and the Pennsylvania Tourism Award for Excellence in Leadership.
These awards are a testament to DeShields' impact on the tourism industry and his unwavering dedication to advancing diversity, education, sustainability, and collaboration. His achievements have benefited Philadelphia and set a standard for excellence in the global tourism community.
A Lasting Legacy
As Gregory DeShields continues to make strides in the tourism industry, his legacy is already well-established. His work has left an indelible mark on the industry, and his contributions will continue influencing future generations of tourism professionals. Through his leadership, advocacy, and commitment to excellence, DeShields has proven himself to be a true visionary in the field.
Gregory DeShields' recognitions and awards are a reflection of his profound impact on the tourism industry. His efforts in promoting diversity, advancing education, championing sustainability, and fostering collaboration have earned him a place among the most respected leaders in the field. DeShields' legacy will undoubtedly inspire and guide future innovations and achievements as the tourism industry continues to evolve.
